voir pre-launch

Last Saturday I had the pleasure of previewing the Voir Haircare collection at a unique pre-launch party. The Voir products are inspired by artistic representations of the changing seasons - sun, rain, wind and snow. All of their packaging is created from original artwork, and the luxurious formulas within are sure to transform your locks into a masterpiece of their own.

These beautiful custom pieces can be found on each of the product labels! 

Custom cocktails created to match each of the products! 

In keeping with the theme of the brand, we were tasked with creating our own pieces of art!

From L to R: Secrets in the Snow soft styling foam, Rhythm of the Rain hair masque & scalp detox, A Walk in the Sun luxury hair oil, She's Like the Wind invisible dry shampoo & conditioner.

Throughout the afternoon, we were treated to custom cocktails, tasty bites, a braid bar, photo booth, paint station, and of course goody bags. I've been to lots of events, but this one was different in that each aspect was customized to help us get a sense of the brand. It was so well thought out, and really got us excited about trying the products! The best part was being asked to create our very own paintings inspired by the line (they are going to be displayed at the public launch on June 3rd!).

To learn more about Voir and check out the products for yourself, click here! And don't forget to RSVP for the launch here. 😊

P.S. the products smell amazing!